Mitek face biometrics and liveness detection constructed into Equifax fraud prevention portfolio

Mitek has fashioned a strategic partnership with Equifax to produce its face biometrics and liveness detection for identification verification to enhance the web fraud prevention capabilities of the latter’s digital identification software program.

The businesses cite FTC stats displaying 1.1 million studies of identification theft in 2022, and fraud losses of $8.8 billion.

Equifax is combining its fraud information checks with Mitek’s biometric identification verification to detect advanced identification dangers all through the shopper lifecycle, based on the announcement.

“Our mission is to help people live their best financial lives,” says Adam Gunther, SVP and CEO of Equifax Digital Options. “Providing a safe and secure online environment is integral to achieving that mission. We work closely with partners like Mitek to provide a suite of identity verification and authentication solutions — like Kount 360 — to address the fraud challenges that companies face today.”

Equifax built-in biometrics from HooYu again in 2020, shortly earlier than acquiring Kount.

“We exist to keep people safe in the digital world,” says Gavin Sollinger, VP of strategic world alliances at Mitek. “Bad actors will always find new ways to take advantage of people. It is our job to stay ahead of them through the latest advances in artificial intelligence, machine learning, and biometrics. It is an honor to join forces with Equifax, a world-leading advocate for consumer safety, to deploy our pioneering technology to help strengthen consumer identity protection across the world.”

Mitek has been catching up on its financial reportingdisplaying sturdy earnings and progress from digital identification merchandise.

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Author: Chris Burt
Date: 2023-09-22 11:41:12

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Alina A, Toronto
Alina A, Toronto
Alina A, an UofT graduate & Google Certified Cyber Security analyst, currently based in Toronto, Canada. She is passionate for Research and to write about Cyber-security related issues, trends and concerns in an emerging digital world.


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